Product Placement Firewall

Last night, we watched Firewall. It’s a so-so movie in which Harrison Ford drives to work in a Chrysler luxury car. (Their other car is a Chrysler too…what an arbitrary choice for a high-paid executive.) His daughter has an iPod. (The movie manages to mention that it can hold 10,000 songs.) Dell computers and servers running Windows XP are prominently featured throughout the movie. I was almost expecting characters to pause with some of the products to pose with them and smile.

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